- Introduction and the application of this Policy
Emperor Hotel Group, its subsidiaries and/or related company (collectively called "The Unit” or “The Unit Serviced Apartments") are committed to protecting the personal information provided by the customers. Emperor Hotel Group owns this privacy policy (“Policy”) and this Policy applies to all serviced apartments/hotel brands owned by The Unit Serviced Apartments. Below is the Policy and information about how The Unit Serviced Apartments gathers users' information from this site and other websites owned or controlled by The Unit Serviced Apartments (collectively, the “Websites”), why The Unit Serviced Apartments gathers it, and what The Unit Serviced Apartments uses with it.
- Type of Personal Information we collect
The Unit Serviced Apartments collects personal information from customers through several means.
The term “Personal Information” in this Policy refers to information which is capable of identifying you as an individual. Types of Personal Information The Unit Serviced Apartments collect include:
- Your name, gender, home and work contact details, title, date and place of birth, nationality, passport and visa information;
- Telephone numbers dialed, faxes sent/received or receipt of telephone messages when connected to the telephone services provided to guests during their stay;
- Guest stay information, including the serviced apartments/hotels where you have stayed, date of arrival and departure, goods and services purchased, special requests made, observations about your service preferences (including room, studio, amenities requested, facilities or any other services used);
- Your credit card details, online user accounts details, profile or password details and any frequent flyer or travel partner program affiliation;
- Any information necessary to fulfill special requests (e.g. health conditions and preferences that require specific accommodations, purchase of goods and services);
- Information you provide regarding your marketing preferences or in the course of participating in surveys, contests or promotional offers;
- Information collected through the use of closed circuit television systems, card key and other security systems;
- Contacts and other relevant details concerning the employees of corporate accounts and vendors and other individuals with whom we do business (e.g., travel agents or meeting and event planners).
- Additional contact information about you that we may obtain through third parties with whom we do business (e.g. travel agents, airlines or similar providers). For example, if we know your name and postal address, we may request your email address from your travel agent.
Occasionally, you may be requested to provide personal information about others to us (for example, individuals for whom you are making a reservation). In such cases, we rely on you to obtain such other persons' consent for disclosing their information to us which we will use in accordance with the terms of this Policy.
You may always choose what personal information (if any) you wish to provide to us. If you choose not to provide certain details, however, some of your transactions with us may be impacted.
- How We Use Personal Information
Subject to applicable laws, we may use personal information in a variety of ways, including information gained through personal contact, our Websites, emails and correspondence, or via third parties, such as travel agents and other business partners. We use personal information for the purposes that we have disclosed to you, or as permitted by law. In general we use personal information in order to:
- Send you periodic customer satisfaction, market research or quality assurance surveys (if applicable);
- Provide the services your request, such as to facilitate reservations, send a confirmation, send you a pre-arrival message and provide other information about the area and the serviced apartment;
- Provide you with information about meeting, event or celebration planning and access to specific account information for administrative purposes;
- Process credit applications (in the context of The Unit Serviced Apartments) (if applicable);
- Service your account and services preferences;
- Send you offers and promotions from The Unit Serviced Apartments, its related serviced apartments/hotels and promotions which we believe will be of interest to you including;
- The Unit Apartments and its related hotels and services apartments promotions;
- Promotions and news such as your account information, exclusive offers, serviced apartments/hotel openings;
- Serviced apartments/hotel specials such as room packages and last minute rates;
- Shipping products, information or services provided to our customers, including sending you goods or products ordered from any of the shop of the serviced apartments/hotels owned by or related to The Unit Serviced Apartments;
- Understand your and other customers’ needs;
- Analyze about our markets and improve our products and services;
- Comply with regulatory and legal obligations;
- Assist with the planning of meetings and events;
- Protect our rights and property.
In addition to the above purposes, we also use personal information to:
Better the services with keeping information of your account and preferences through printed or electronic policy of your account status and activities.
- The Unit Serviced Apartments – Smart Home System and Seamless Services
With utilizing the smart home system and seamless services at The Unit Serviced Apartments, our staff members and the smart home system occasionally record details of guest preferences and other personal informations about our guests in order to provide a more personalized experience on future visits. This might include your smart home system account details, in-room setting preferences, check-in and check-out time, or other things that are relevant to your stay and make your stay more comfortable. If you wish to have any preferences you would like us to make note of, please let us know at any time.
- Disclosure of Personal Information
We may disclose personal information in the following ways:
- Reservations
- The personal information you provide to us for making a reservation is made available to The Unit Serviced Apartments for the purpose of meeting your reservation request.
- After your stay we retain your personal information including details of your stay, studio type and amenities used.
- Third Party Agents, Suppliers, Service Providers and Processors:
- The Unit Serviced Apartments uses the services of third party agents, suppliers, service providers, processors, such as market researchers, fulfillment houses, app vendors, website vendors, email service providers and mail houses that process mail, app application and communications for The Unit Serviced Apartments. These parties are contractually prohibited from using personal information for any purpose other than for the purposes The Unit Serviced Apartments specifies.
- Business Transfers – as we continue to develop our business, we may sell The Unit Serviced Apartments and other assets, or cease being the manager or franchisor of a serviced apartment that is currently part of our portfolio. In those circumstances, we may include the personal informations collected about you, or control of that personal information, as a business assets in any such transfer. Also, in the unlikely event that we, or substantially all of our assets, are acquired, personal information collected from you, or control of such information, may be one of the transferred assets.
The Unit Serviced Apartments will disclose personal information without your permission when required by law or requested to do so by a government entity, or in good faith belief that such action is necessary to be investigated or protect against harmful activities to The Unit Serviced Apartments guests, visitors, associates, or property (including our Websites), or to others.
- Cookies and IP Addresses
The Unit Serviced Apartments and our third party marketing partners may use cookies, invisible pixels, local shared objects (i.e., persistent cookies) and web beacons to obtain information about Websites users. Cookies are small text files that are placed on a computer or mobile device when you visit a website or use an app. Our Websites may receive and store certain information automatically based on your browser settings, which may include your browser type and operating system, the web pages viewed, IP addresses or unique device identifiers associated with mobiles devices, and sites visited before or after visiting our Websites.
You can set your computer to warn you each time a cookie is sent or turn off all cookies (except Flash cookies) through your browser. Check your browser's Help menu or your built-in mobile device settings to find out how. Some mobile devices store cookies not only in areas connected to the browser, but also in areas that are app-specific, which cannot be controlled by the browser settings. Check your app settings options on your mobile device to find out how to manage or delete cookies that may be stored in these other areas. If you do not accept cookies, some features, services or activities that are available on our Websites may be adversely affected and you may be unable to perform certain transactions, use certain functionality, and access certain content.
We use the following types of cookies on our Websites and apps:
- Session cookies which are automatically deleted once you close your browser.
- HTTP request header information in order to make our Websites function correctly and to personalize content presented to you, better understand how visitors use our Website and how we can better meet your needs.
- Throughout the online leasing enquiry process to check studio availability and make the enquiry.
- Measure usage of various pages on our Website to help us make our information more personalized and easily accessible.
- Provide functionality such as online leasing enquiry, the smart home system and other functionality that we believe would be of interest and value to you.
- Track customer response to The Unit Serviced Apartments advertisements and website content.
- Determine your browser’s ability to receive HTML email messages to determine the appropriate format for you to receive and read email.
- Know how many users open an email and allow our service provider to compile aggregated statistics about an email campaign for us.
- Serve ads through third-party advertising technology when you visit our Website and sites upon which we advertise. In the course of serving our advertisements to you, unique third-party persistent cookies, clear gifs or beacon gifs may be placed on your computer or device, provided by our ad-serving providers, to help manage our online advertising and which recognize when a device visits our Websites, to learn which banner ads bring users to our Websites and to track whether a reservation is made. The information our ad-serving providers and we collect through this technology is not personally identifiable but is used to create a profile which allows the ad-serving provider to serve adverts targeted towards you and your interests across the ad-serving network.
The Unit Serviced Apartments and its third-party service providers use web beacons and pixel tags to:
- Track customer response to the Unit Serviced Apartments advertisements and Website content;
- Determine users ability to receive HTML-based email messages and know how many users open an email and allow our service provider to compile aggregated statistics about an email campaign for us; and
- Allow us to better target interactive advertising, enhance customer support and site usability, and provide offers and promotions that we believe would be of interest to you.
- Marketing Communications
Our intention is that you should only receive email communications that will be useful to you and that you want to receive, so we provide you the ability to define and modify your mailing preferences online at any time including unsubscribing from all marketing communications, offers and promotions and research surveys.
- Security of Personal Information
We treat the personal information that you provide to us as confidential and take reasonable steps, including standard industry safeguards to protect your personal information from accidental deletion or loss and unauthorized access, disclosure or modification. When you submit personal information to us via our Websites, it is transferred over a Secured Sockets Layer (SSL) connection, provided you are using a SSL enabled browser or device.
- Updating or Accessing Your Personal Information
With some limited exceptions, you have rights to access and update personal information held about you. If you want to inquire about any personal information we may have about you, you can do so by sending us a written request by letter or email to the addresses set out in Section 11 below. Please be sure to include your full name, address and telephone number and a copy of a document evidencing your identity (such as an valid ID card or a valid passport) so we can ascertain your identity and whether we have any personal information regarding you, or in case we need to contact you to obtain any additional information, we may require to make that determination.
We reserve the right to charge you a fee, if permitted under applicable law, which is usually around HK$150 for processing any such request. Where you make more than one request in quick succession, we may respond to your subsequent request by referring to our earlier response and only identifying any items that have changed materially.
You may request that we correct, cancel, and/or stop processing personal information that we hold about you. If we agree that the personal information is incorrect, or that the processing should be stopped, we will delete or correct the personal information. If we do not agree that the personal information is incorrect we will tell you that we do not agree and record the fact that you consider that personal information to be incorrect in the relevant file(s).
- Linked Websites
This Website may contain hyperlinks to other websites operated by third parties. These linked websites are not under our control and therefore we are not responsible for the contents of any such linked website and/or any hyperlink contained therein. These hyperlinks are provided as a convenience only, and the inclusion of any hyperlink does not imply any endorsement of the linked website by us. Linking to any such website is at your own risk.
If you wish to have any hyperlink to this Website, you must first obtain our prior written consent which may or may not be given and/or may be subject to such conditions as we deem appropriate. Unless otherwise approved by us in writing, all permitted hyperlinks to this Website shall be connected to the front page of this Website.
- Right for Access to Personal Information and Questions or complaints
If you have any questions about this Policy, or any concerns or complaints with regard to the administration of the Policy, please submit a request for access to the personal information that we maintain about you by the following means:
- Call our customer services at +852 3610 0000
- E-mail to us at info@theunit.com.hk
- Mail at The Unit Serviced Apartments, 17, Yik Yum Street, Happy Valley, Hong Kong
(Attn: Privacy Officer)
- Contact the Reception at The Unit Serviced Apartments
- Changes to Policy
We reserve the right to change, add, delete and/or amend, without notice, at any time and from time to any provisions of this Policy. To assist you, this Policy has an updated date set out at the end of this Policy.
- Governing Law
These Terms and Conditions are governed by and shall be construed in accordance with the laws of the Hong Kong Special Administrative Region ("Hong Kong") and you hereby agree to irrevocably submit to the exclusive jurisdiction of the courts of Hong Kong in relation to any legal actions or proceedings arising out of and/or in connection with this Policy.
- Language
This Policy can be translated into other languages which are provided for reference only. In the event of any inconsistency between the English version and any translated versions, the English version shall prevail.
Last updated on 24 January 2018
info@theunit.com.hk
(852) 2267 8901
(852) 6200 0207